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Tuesday, July 16, 2013

Your Boss Sings The Hits

When we look for employment, even in record stores, the last thing you expect to get is a free record (that came later in your record store career ;) ....)

Until the '80s, when video tapes and later in the 2000's when DVDs became standard, many employers used records to either train employees or boost morale (in that special way only a nameless, faceless and often clueless mega-corporation can.)

When this practice started, it's hard to say. Instructive records and messages from employers to workers of some sort have been around since the 1890s (and on wax cylinders!)

It wasn't until the 1920s did the major record labels set up custom record divisions. They were initially for businesses or organizations with a large nationwide or regional subscriber/client/employee base, but later allowed their presses to be used for smaller regional music record labels. 

If you were a lucky McDonald's employee in early 1979, you got this Eva-Tone soundsheet to prep you for the latest summer advertising campaign blitz for McDonald's.

I'm not sure what the message is here. Are the employees supposed to remember the lyrics of this jingle?

1 comment:

  1. I lived in Tulsa, and I swear there was some music channel similar to MTV.


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