History's Dumpster = GLORIOUS trash! Kitsch, music, fashion, food, history, ephemera, and other memorable and forgotten, famous and infamous pop culture junk and oddities of yesterday and today. Saved from the landfill of time...
I've been asked this question now and then and to be perfectly honest, the 78 RPM speed is still with us. Mostly for collectors items and not as general releases. But it does occasionally surface.
But as general releases, 78 RPM was largely passe in America by 1957. In 1957, sales of 78 RPM records accounted for 4,500,000 units in 1957. In 1958, it plummeted to less than 500,000, less than 5% of overall sales and the writing was on the wall.
But it still had a visible, if fading market for children's records (mostly because kids inherited hand-me-down phonographs from their parents and many kids phonographs also still had that speed.)
Phonola Record Player, 1950s -60s Note the case is pure Vanity Fair/Imperial Party Time, but the tone arm is a plastic gramophone reproducer that used steel needles. These players (which also sold under Woolworth's house brand, Audition) had two speeds, 45 and 78 (which were the speeds of most kids records available at that time, 45 by the 1970s, but many 78s from the '50s and '60s. still existed.) These players were sold well into the early 1970s. Image: Etsyspot
But what I'm going to focus on here is what were the last general release singles worldwide at 78 RPM.
Image:
While 78 RPM was all but abandoned in America, (save for certain budget, independent, promo releases and oddities (The "Just Like Gene Autry; A Foxtrot" track on Moby Grape's Wow album is one example.) In South America, 78 RPM was still in use until the early '70s for certain pop releases.
But by this time also, 4 and 3 speed record changers were in twilight and practically non-existent outside a very select range of high-end turntables in the '80s and '90s.
"You're The One For Me, Fatty" Morrissey (1992, UK) Image: Discogs. Morrissey was the former lead singer of the British pop group The Smiths, best known for their 1984 alternative rock mega hit "How Soon Is Now". In 1992, he released a few 78s with selections from his solo album Your Arsenal.
"Millennium" Robbie Williams (2000, UK) Limited Edition of 999 numbered copies issued to commemorate the opening of the new HMV store in Oxford Street, London. Image: Discogs
The speed reemerged in the 2000s on some newer Crosley type junk players for playing old 78s. But some better quality turntables also began including it as the vinyl renaissance swept the country and anything with grooves fascinated Millennial hipsters. But most turntables still offer only the standard 33/45 speeds.
So to sum up, the last official general release new Western pop single on 78 that isn't a reissue, novelty, oddity, collector's item or promo is one that may never truly be known, even among collectors and they're still searching. The 1973 Brazilian Latimore 78 mentioned above is the most recent I've seen yet. I have heard of others that extend into the disco era, but I've never seen any as of this writing.
"Terraplane Blues" Robert Johnson (2019 Record Store Day reissue) Image: Discogs
This is most likely not Ellen, the DJ you hear on the aircheck below (I picked the photo because the studio equipment was period-correct for live operated FM radio stations of 1968...And she looked cool.)
There's a certain indescribable beauty to an unscoped radio aircheck.
Hold up, maybe I'm getting ahead of myself; What's an unscoped radio aircheck?
An unscoped radio aircheck is a complete, unedited recording of an over the air radio or TV broadcast. For example, have you ever popped a blank cassette in your tape deck, hit record and just let the tape roll until it ends, capturing DJ talk, commercials, music, jingles, everything? Congratulations! You just made an unscoped aircheck! Without even knowing what you were doing was even professionally called!
They're like aural snapshots back in time. To a time and/or place we may or may not remember. For however long the tape lasts, you get to virtually relive that time again. But in a non-intrusive way, where you can go about doing other things while enjoying the soundtrack.
KMSC 102.1 was a "popular, semi-classical, and semi-jazz music and news" (i.e. Easy Listening) radio station in the Houston area. With studios in the pre-fab city of Clear Lake City, TX (which was annexed into Houston proper in the '70s) It's still home to the Manned Spacecraft Center (which was renamed into the Johnson Space Center in 1973.)
Recorded at around 4:18am on Saturday morning, August 17, 1968. On this tape, you'll hear Ellen play space-age jazz, the kind of stuff you'd probably expect in a master-planned bedroom community full of astronauts and engineers. The DJ, Ellen, is young, groovy, her Texas accent pure and uncompromised. The music is directly from vinyl, as evidenced by the surface noise and occasional skip or stuck groove.
KMSC continued until 1975. 102.1 FM in Houston has been the legendary KMJQ "Majic 102" since 1977.
The year was 1972 and everything was perfectly normal. People sent text messages through snail mail, watched 3-5 local channels on broadcast TV. Movies on demand were viewed in theaters, mostly paid for things in cash at places called "retail stores" you had to physically get to, listened to music on tiny AM pocket radios with earphones and "downloaded" the latest pop singles from something called a "record store" on 7" polystyrene discs. Social media was done over the telephone. Perfectly normal.
Or was it? (I can't tell anymore. 47 years of change can do that.)
Computers as we know them today were mostly things you saw on science fiction TV shows and movies. And endless "World of Tomorrow" promotional films and magazine/newspaper articles.
But in reality, most computers back then were giant, cumbersome mainframe things that took up a very sizable portion of a very large room.
"GET OFF THE INTERNET!! I NEED TO USE THE PHONE!!" Photo: neweggbusiness.com
But at Xerox laboratories in Palo Alto, CA, a revolution was happening. It was our second major step in what would become the modern PC of today. The first was the development of ARPANET by the US government for the military in 1969, the genesis of the modern internet.
The second was the Xerox Alto.
It boasted the first e-mail, ethernet, local networking with printer and outside networks to other Alto computers via dial-up and even radio networking. Even ARPANET. It had the very first graphical user interface (GUI) and even the first mouse. Years before Apple even existed. It ran using a 5.8 MHz CPU, 128kb of RAM memory and 14" 2.5 MB removable cartridge hard drives
The software selection included:
- The first word processing programs.
- The first e-mail clients
- The first bitmap (photo) editors and paint/drawing programs
- FTP and chat (This was the earliest internet, so it was nearly all text. Graphics were few, in black and white and highly primitive and low quality. There was little audio support. Or anything really resembling social media outside a circle of super rich geeks.)
- Games including Pinball, Chess, Othello and even the first network based, multi-person video game, Alto Trek
- OfficeTalk, the first computer generated office forms system.
- Support for many early computer programming languages.
Oddly, there were no spreadsheet programs. The first, VisiCalc, wasn't invented until 1979.
The Xerox Alto was destined to revolutionize the world. Or at least the 1974 TV commercial for it looked good.
You were probably thinking looking at the first photo "Where's the big beige tower for this thing?". Here it is, the size of a mini-refrigerator, it took 14" 2.5 MB "disk" cartridges a little bigger than the size of an LP record. Photo: history-computer.com
It first went on sale in 1973.
So why didn't the Xerox Alto launch us into the internet age in the 1970s?
Mouse for the Xerox Alto.
First, it was far from perfected for average commercial home consumer use. So it never really left experimental status.
And finally, only high end computer labs, corporations and government were able to get an Alto. Or afford one.
But it left an impression on Apple's Steve Jobs, who visited Xerox in 1979 and quickly began to design a system that would first be called the Apple Lisa, then the Macintosh (or Mac) which was the first home computer to incorporate a GUI interface and mouse. Jobs also hired away several key Xerox employees to help design his system.
Xerox also got into the home computing game in 1981. But their lowest price home computer, the Xerox 820 lacked the GUI interface and mouse of the Alto. It was a major opportunity squandered in favor of a lower consumer price and manufacturing cost.
But home computing was still a comparatively rare (and very expensive) thing. And would be throughout most of the 1980s. And by the time Xerox got into the home computing market, several competitors were already established, including Apple. Xerox soon realized how late they were and eventually abandoned the home computing market to focus on other products.
How To Get The Alto Experience in 2019
The easiest way is through the online ContrAlto emulator. Bear in mind this takes 20-30 seconds to boot and load programs (it really is an emulator, right down to original speed.) It is buggy on Firefox 66.02, although I haven't tried it on Chrome.
This was about as far as I got.
You can find a Windows emulator program for Alto here. The site also has the C# source code. Another, SALTO, looks more promising to Linux users.
On Saturday nights at 11:15pm in early 1971, after the 11PM evening newscast was over and the older folks were likely going to bed or watching the last late movies on other channels. KIRO TV & Radio in Seattle, Washington got psychedelic with their briefly run locally produced live music TV show series Telephonic Happening.
With then contemporary rock hits such as "Black Magic Woman/Gyspy Queen" Santana, "My Sweet Lord" George Harrison and "Honey Tonk Women" Rolling Stones and Matthews Southern Comfort's rendition of "Woodstock" (not heard on this clip) and guest appearances on this surviving episode by local acts Adam Wind and Cold Trane, Telephonic Happening was presented in experimental 4 channel Quadraphonic sound with color psychedelic visuals, filters, imagery and garden gnomes courtesy of local psychedelic light show producers, Retina Circus on the TV screen for freaky visuals.
It was a bold and overlooked first in broadcasting because unlike the pioneering Quad radio broadcasts, which began at Classical stations WGBH and WCRB in Boston in 1969, used the Stereo signals of the two FM radio stations, thus requiring two costly FM stereo receivers to hear the full program in Quad sound.
The experimental KIRO Quad system in Seattle for this program used all three of their AM/FM and TV signals. And it was awkward and uneven sounding. But it was simple, had a visual component and used equipment you already had; Your TV tuned to KIRO-TV 7 in front of you for a mono front-center channel and visual stage. An FM Stereo radio with separating speakers (tuned to KIRO-FM's then-frequency of 100.7 MHz) with the speakers placed directly at your left and right sides. And for the rear speaker, your AM tabletop or portable radio set to KIRO-AM (710 kHz) for Quad sound in an unusual diamond shaped pattern that probably would have impressed Pink Floyd if they saw it.
And at the very birth of the home theater experience, you took whatever you could get.
But psychedelia, rock music and experimental visual and audio voodoo in diamond patterns were not things KIRO was particularly known for back then. Owned then by Bonneville, the media division of the Church of Jesus Christ of Latter Day Saints, neither KIRO-AM or FM even played rock music either in 1971. Which makes this all the more interesting an artifact.
Unfortunately, the audio on this clip is in mono.
The elegant sounding announcer you hear on this clip is the late Hal Willard. For decades, he was "Mr. Announcer Man" at KIRO-TV who read the weather reports during the J.P. Patches morning show.
.
Listen at the end of the Telephonic Happening program where he recommends you send a postcard to the station telling them your requests and suggestions for future Telephonic Happening programs, but "suggest gently"....
While marijuana paraphernalia was/is everywhere, it's much rarer to find products specifically for the cocaine user. But at one time in the late 1970s and early '80s, it wasn't uncommon to find these advertisements in the back pages of many adult magazines.
