A Random Gallery of Vintage Menus

Warner Bros. Studio Commissary Menu, 1960

Early Chili's menu, 1979

 

Alcatraz Prison Menu, 1946

The Cotton Club, New York City, 1930s

Post Bran And Prune Flakes

Obviously, this stuff wasn't for the kids,

In fact, it's been a long time since prunes were popular in any configuration. When I was growing up, only senior citizens ate prunes. I knew of no one younger than 60 that ate them. One elderly neighbour lady introduced me to these things. They tasted gross to me. She went on and on about how much she always ate prunes in her youth. I guess that's why they called it "The Depression".

So I don't think many younger folks even know what they are today. I never liked them personally (just the name "prune" conjures up nursing home kitchen fodder) and I don't see them in many stores these days. Once in a while, maybe.

Post Bran & Prune Flakes was truly a "grown-up" product of it's time. No crazy mascots, awesome prizes or flavour gimmickry in these boxes. Just a plain, middle of the road cereal for middle age and older.

   
Introduced in the late 1950s, Post Bran & Prune Flakes were popular with the Geritol crowd during the '60s. But sales began sliding off by the latter half of the decade. They were discontinued in 1972.

Hotel and Restaurant Menus of the 1850s and 1860s

More here: Hotel And Restaurant Menus of The 1850s and 1860s

Caravelle Candy Bars

While many people today think the only products made by The Peter Paul Company (now a division of the Hershey company since 1988) are the famous Almond Joy and Mounds bars, that isn't true. They offered other kinds too, but a much smaller variety than competitors Hershey, M&M/Mars and Nestle. Being 4th ran against these giants made them that way.

Caravelle was introduced in the early '70s to compete with the similar Nestle's $100,000 bar (known the 100 Grand bar since the mid-'80s). But whereas the $100,000 bar tastes processed and is kind of rubbery, Caravelle was lighter and sweeter tasting.

They also had this famous TV commercial with an earworm jingle. I remember seeing this frequently when I was growing up in the '70s.


Caravelle was discontinued in 1988.

Kellogg's Kream Krunch Cereal

Ad copy above reads  "Now - Ice Cream in a nourishing cereal. Crisp chunks of real ice cream (freeze-dried) right in with the good grain. The kids won't believe it. (Maybe you won't either!) But thanks to freeze-drying, we've taken the cold out of ice cream, made it crisp and crunch, so it keeps without refrigeration right in a package of cereal. And what a cereal! A crisp, nourishing blend of hearty corn, wheat and oats that's a treat by itself. With the ice cream it's... well taste it see for yourself. At your grocer's now."

It really seemed like a good idea.

If anything gets the kids bugging their parents to the point of insanity in the cereal aisle, it's a cereal that contains something they really like. Raisins? Yuk. What kid really liked raisins in anything?

And all kids love ice cream. Especially that then-new freeze-dried space ice cream the astronauts get to eat that everyone on TV was talking about back then.

Soooooo, Kellogg's executives thought they had a winner in their new cereal, Kream Krunch. It was a Cheerios type cereal with bits of freeze dried ice cream in Strawberry, Vanilla and Orange flavours (though surprisingly, Kream Krunch didn't have a chocolate flavour.)

But ice cream for breakfast...Was America an awesome place in 1965 or what?

And it really did sound good.....But that's as far as Kream Krunch got. The flipside was the freeze-dried ice cream melted into a super gross, sticky goo after sitting in milk for a few minutes, so you had to eat it fast or without milk. (I eat my cereal dry with a glass of milk on the side to wash it down - That's how passionately I hate soggy cereal.)

Parents complained to Kellogg's, demanding refunds because when the freeze dried ice cream melted, kids would stop eating the cereal. And soon, they wouldn't touch the box at all and it would have to be thrown out. Kream Krunch was discontinued in 1966. And Kellogg's (or any other cereal company) never attempted another freeze-dried ice cream cereal.

Kellogg's Just Right Cereal

Kellogg's Just Right cereal was introduced in the USA in 1985. My mom bought a box and I remember us trying this, only getting a few bites in until we had to dump the rest of our bowls into the trash. It was nasty.

My peers in high school had the same opinion and we called it Just Sucks. The cereal was basically a fruitcake in a box. It had bran flakes, corn flakes, dates, raisins, almond bits and oats and pretty much targeted at the yuppie bunch.

This cereal had a massive ubiquitous TV advertising campaign for it (perhaps the largest I had ever seen for a cereal) and discount offers that moms of that time couldn't resist. But everyone under the age of 30 hated this commercial as much as the cereal because it was guaranteed to pop up at least 4 times an hour during daytime TV, it was nearly as bad during prime time and late at night too in 1985. It was everywhere on every channel.

But unbeknownst to the rest of us, this commercial would ironically be the launch pad for the career of one of the biggest pop stars of the '90s.


(For years, I thought Tori Amos' 1994 hit "Cornflake Girl" was her way of venting her angst over this commercial and the disgusting taste of that cereal that never seemed to go away. An interpretive sort of thing. But that wasn't the case. The interpretive venting over this disgusting cereal was probably Y Kant Tori Read.) 

Just Right cereal was discontinued in America in the early '90s, but it's still sold in Australia.

   

Go 'n Joy Stores

Outside of Vancouver, WA Go 'n Joy store, circa 1981. Image: WSU Libraries Digital Collection

From the outside of it, Go 'n Joy convenience stores looked like your typical early 1980s convenience store chain.
 

As well as the inside of it. They made fresh deli sandwiches, had a full selection of potato chips, beer, candy and soda. As well as various other quick must-buys like milk, bread and eggs. They had a cold soda/Icee fountain. There were a couple of arcade video games in the front of the store. Pretty average stuff for a convenience store chain in 1981.

Nothing really seemed out of the ordinary. Except that this chain literally went from idea to 17 locations that sprang up within a period of a few months in western Washington State in early 1981 (something even your most ambitious retail chain doesn't do.) They had further plans of expansion of up to 30 stores at this time.

What are these places?, people began to ask. And how did they get so big, so fast? It seemed pretty strange. But nothing to be concerned over really, just odd.

The Washington State Liquor Control Board wanted to know too, as they were licensing each store for beer and wine sales (Hard liquor was still sold in state-run liquor stores at that time.) Their concern was knowing who actually owned the chain.

But after wandering through a maze of various shell companies and people who seemed to change positions within the company on a dime, the investigations revealed one common link; the various operatives of Go 'n Joy, from distributors to several franchise operators revealed ties to Rev. Sun Myung Moon and his Unification Church.

The Unification Church is a religion with a large worldwide membership (known as "Moonies"), but is still considered a cult by many. But this was a cult with a difference. While most cults were considered dirty Commie free-love hippies who are against capitalism by most people in post 1960s America, the Unification Church not only embraced capitalism, but made it front and center in it's various operations. They hated Communism. Members were clean and upstanding people.

One of my neighbours was a Moonie. He drove a nice car and owned a restaurant. At no time during my first two months of knowing him had I ever suspected he was a Moonie. But one day, religion snuck into our conversation and he casually mentioned he was a member of the Unification church. I wasn't upset or nervous about it. He didn't try to convert me. It was his thing, not mine.

But alternative religions were not looked upon kindly in 1981. We were a nation still in shock over the 1978 People's Temple mass suicide and anti-cult groups sprang up for families to "deprogram" other family members who were inducted into them.

The revelation of this chain being owned by the Moonies led to assorted accusations of the true intent of Go 'n Joy stores. Some parents believed the Unification Church was actively using the store chain as a front to lure young people into the religion.

While many young people (including myself at that time) occasionally stopped at a Go 'n Joy for a burrito and a soda, maybe played a video game, no one there ever gave me any leaflets. Nor do I remember seeing any. No one there ever asked me if I heard of Reverend Moon, that kind of thing. They wouldn't have lasted ten minutes if they did in that more religiously partisan time.

Unable to control the negative publicity, the Go 'n Joy chain was quietly sold. Some locations were sold to 7-Eleven, which used some locations as expansion outlets for their then recent acquired Hoagy's Corner chain of deli/convenience stores. Others to independent operators. In 1982, Rev. Moon was convicted of tax fraud and sentenced to 18 months in federal prison.

The Unification Church still owns lots of businesses. But today, the same outrage there was in 1981 doesn't exist now as people today are less concerned with the religion of a business operator and more eager for a good deal.

Rev. Sun Myung Moon passed away in 2012.

Hamburger Helper

If there's one product that American families on a budget know and love/hate the taste of all too well, it was Hamburger Helper.

Hamburger was super cheap back in 1971 (not so cheap these days.) And more housewives were entering the work force. So they needed a cheap, easy to make meal that was satisfying and tasty.

So the folks at General Mills created what has since become a staple in the American kitchen cupboard.

However, there was a precedent. In the late 1960s, Betty Crocker had a product called Chuck Wagon Dinner.

It was test marketed before new flavours came and the decision was to incorporate it all under the Hamburger Helper brand.

Hamburger Helper originally came in Potato Stroganoff, Chili Tomato (the former Chuck Wagon Dinner), Beef Noodle and Hash (which was diced dehydrated potatoes and beef flavouring.)

And Rice Oriental. It was my mom's perennial favourite. Which has been discontinued since the late '90s/early 2000's to the dismay of many fans. And inspiring the launch of a Facebook group, Bring back Hamburger Helper Rice Oriental
   
But for me personally, the smell of Rice Oriental Hamburger Helper on the stove reminds me of simpler times. And dinner with mom, watching the CBS Evening News with Dan Rather on a gigantic Montgomery Ward console TV.

Newer flavours have come and gone every few years. Only Potato Stroganoff and Beef Noodle, now renamed Beef Pasta remain of the original lineup. My personal favourites, Cheeseburger Macaroni and Noodle Stroganoff came in the mid-'70s. And who remembers the Pizzabake from the 1980s?)

The Hamburger Stew was absolutely delicious.

The wild popularity of Hamburger Helper spawned Tuna Helper in 1972 (which my cat loved), Fruit Helper (a dessert product) in 1973, Chicken Helper in 1984, Pork Helper appeared in 2003, Asian Helper in 2006 (which was OK, but really disappointing in the fact that Rice Oriental was not included in that line.) Pork and Asian Helper are no longer on the market and Fruit Helper has been defunct since the mid'70s.

Cheesy Potatoes Au Gratin

In 2013, they shortened the name to just the monosyllabic "Helper". Another one of those slick sounding, but ultimately pointless corporate 'synergy' things to tie in all it's products and subsidiary lines, I guess.

But on last Friday, April Fool's Day, Betty Crocker/General Mills suddenly and quite unexpectedly threw down the The Ultimate Hip-Hop Party Jam Mixtape of '16.

Lefty is the anthropomorphic talking oven mitt mascot whose image graces the boxes and appeared in countless classic commercials for Hamburger Helper.



Now for my generation and older, Lefty's transformation is a bit of an, um.... Shock? But try to understand that your career options are very limited when you're an anthropomorphic talking/singing oven mitt. So you take whatever gig you can get.

Watch The Stove Helper feat. Lefty. Listen to the entire mixtape free at Soundcloud. No word as of yet of any vinyl issues of this mixtape. 

It quickly went viral on Twitter. Stirring up a piping hot pan of delicious memories amongst the usual snarkiness. But more than anything else, this is actually starting to be considered a landmark album in hip-hop, receiving praise in Billboard and The Los Angeles Times.

Anyway, what are you waiting for? It's 3:23am as I'm finishing writing this and I got me a hot bowl of Cheeseburger Macaroni right here. Bon Appetit!

I'm a thug....

Kenner Kiddie Fondue

I know I've been a little late on the posts again. But I've been working on one that'll be worth the wait. (I hope.)

Maybe you got this for Christmas in 1974. It seemed to be pretty popular. But not much has ever been mentioned on it.

Kenner Kiddie Fondue was an insulated plastic pot with fondue made with special packages of artificially flavoured melting chocolate inside a three compartment tray and heated by hot water in the red pot. Kids can then dip the mini-marshmallows in it and it was all fun and as close as they could get to those Saturday evening parties their parents would have when they would all smoke funny cigarettes with their friends in the living room around the real fondue pot.

This was made by Kenner when it was owned by General Mills. They were seeing some kind of synergy between both sides of their food/toy portfolio. (The Easy Bake Oven was another Kenner product.)

It came in chocolate, vanilla and cherry flavoured chips, which you poured into a three compartment tray.

Also see: Pizza Hut Electric Baking Oven.

The Colonel Sanders Christmas Albums

Kentucky Fried Chicken holiday bucket and lid, circa late 1960s.

The 1960s and '70s will always be the heyday of the Christmas album loss leader. Tire companies were using Christmas records to entice customers. Department and grocery stores too. If it was round with grooves and played at 33 1/3 RPM, you were likely getting extra business with it.

Colonel Sanders was also bitten by the Christmas vinyl bug. And released his own series of Christmas compilation albums through RCA from 1967 to 1969.

1967

1968

There was even an Australian pressing of the 1968 edition!

Here's the 1969 edition (the last in the series.)

The Australian Womens Weekly Christmas Special (2013)

Happy Thanksgiving from History's Dumpster

The famous pilgrim celebration at Plymouth Colony Massachusetts in 1621 is traditionally regarded as the first American Thanksgiving. However, there are actually 12 claims to where the “first” Thanksgiving took place: two in Texas, two in Florida, one in Maine, two in Virginia, and five in Massachusetts.

President Jefferson called a federal Thanksgiving proclamation “the most ridiculous idea ever conceived".

The famous “Pilgrim and Indian” story featured in modern Thanksgiving narratives was not initially part of early Thanksgiving stories, largely due to tensions between Indians and colonists.

Held every year on the island of Alcatraz since 1975, “Unthanksgiving Day” commemorates the survival of Native Americans following the arrival and settlement of Europeans in the Americas.

The first Thanksgiving in America actually occurred in 1541, when Francisco Vasquez de Coronado and his expedition held a thanksgiving celebration in Palo Duro Canyon in the Texas panhandle.

The turkeys typically depicted in Thanksgiving pictures are not the same as the domestic turkeys most people eat at Thanksgiving. Domestic turkeys usually weigh twice as much and are too large to fly.

The average long-distance Thanksgiving trip is 214 miles, compared with 275 miles over the Christmas and New Year’s holiday.

Americans eat roughly 535 million pounds of turkey on Thanksgiving.

One of the most popular first Thanksgiving stories recalls the three-day celebration in Plymouth, Massachusetts, in 1621. Over 200 years later, President Lincoln declared the last Thursday in November as a national day of thanksgiving, and in 1941 Congress established the fourth Thursday in November as a national holiday.

Every Thanksgiving, a group of Native Americans and their supporters gather on Cole’s Hill in Plymouth to commemorate a National Day of Mourning. The flyer for the event in 2006 reads, in part, “Participants in National Day of Mourning honor Native ancestors and the struggles of Native peoples to survive today".

Thanksgiving is an amalgam of different traditions, including ancient harvest festivals, the religious New England Puritan Thanksgiving, the traditional harvest celebrations of England and New England, and changing political and ideological assumptions of Native Americans.

Since Abraham Lincoln proclaimed a national Thanksgiving holiday in 1863, Thanksgiving has been observed annually. However, various earlier presidents--including George Washington, John Adams, and James Madison--all urged Americans to observe various periods of thanksgiving.

The Pilgrim’s thanksgiving feast in 1621 occurred sometime between September 21 and November 1. It lasted three days and included 50 surviving pilgrims and approximately 90 Wampanoag Indians, including Chief Massasoit. Their menu differed from modern Thanksgiving dinners and included berries, shellfish, boiled pumpkin, and deer.

Even though President Madison declared that Thanksgiving should be held twice in 1815, none of the celebrations occurred in the autumn.

Now a Thanksgiving dinner staple, cranberries were actually used by Native Americans to treat arrow wounds and to dye clothes.

The tradition of pardoning Thanksgiving turkeys began in 1947, though Abraham Lincoln is said to have informally started the practice when he pardoned his son’s pet turkey.

When President Franklin D. Roosevelt moved Thanksgiving to the next-to-last Thursday in November to prolong the holiday shopping season, many Republicans rebelled. The holiday was temporarily celebrated on different dates: November 30 became the “Republican Thanksgiving” and November 23 was “Franksgiving” or “Democrat Thanksgiving".

Not all states were eager to adopt Thanksgiving because some thought the national government was exercising too much power in declaring a national holiday. Additionally, southern states were hesitant to observe what was largely a New England practice.

Sarah Josepha Hale (1788-1879), who tirelessly worked to establish Thanksgiving as a national holiday, also was the first person to advocate women as teachers in public schools, the first to advocate day nurseries to assist working mothers, and the first to propose public playgrounds. She was also the author of two dozen books and hundreds of poems, including “Mary Had a Little Lamb.” Considered the "Mother of Thanksgiving," Sara Hale was an influential editor and writer who urged President Lincoln to proclaim a national day of thanksgiving. She selected the last Thursday in November because, as she said, harvests were done, elections were over, and summer travelers were home. She also believed a national thanksgiving holiday would unite Americans in the midst of dramatic social and industrial change and “awaken in Americans’ hearts the love of home and country, of thankfulness to God, and peace between brethren

Thanksgiving football games began with Yale versus Princeton in 1876.

In 1920, Gimbels department store in Philadelphia held a parade with about 50 people and Santa Claus bringing up the rear. The parade is now known as the 6abc IKEA Thanksgiving Day Parade and is the nation’s oldest Thanksgiving Day parade.

Established in 1924, the Macy’s Thanksgiving Day Parade ties for second as the oldest Thanksgiving parade. The Snoopy balloon has appeared in the parade more often than any other character. More than 44 million people watch the parade on TV each year and 3 million attend in person.

Baby turkeys are called poults. Only male turkeys gobble and, therefore, are called gobblers.

In 2001, the U.S. Postal Service issued a Thanksgiving stamp to honor the tradition “of being thankful for the abundance of goods we enjoy in America.

Long before the Pilgrims, native Hawaiians celebrated the longest thanksgiving in the world—Makahiki, which lasted four months, approximately from November through February. During this time, both work and war were forbidden.

In 2009, roughly 38.4 million Americans traveled more than 50 miles to be with family for Thanksgiving. More than four million flew home.

The people of the Virgin Islands, a United States territory in the Caribbean Sea, celebrate two thanksgivings, the national holiday and Hurricane Thanksgiving Day. Every Oct 19, if there have been no hurricanes, Hurricane Day is held and the islanders give thanks that they have been spared.

Thanksgiving can occur as early as November 22 and as late as November 28.

The Friday after Thanksgiving is called Black Friday largely because stores hope the busy shopping day will take them out of the red and into positive profits. Black Friday has been a tradition since the 1930s.

Frozen Sodas

Ooooooh....What's this?

Chills & Thills was a cherry and orange flavoured (artificially of course) frozen soda concentrate made from 1967-68 that was apparently targeted to those hip young people that were probably influenced by Timothy Leary. Or wanted to be.

You mixed it with tap water, which made it fizz into a thick foamy (and judging from the film degradation on these commercials, possibly psychedelically bright coloured) goo you ate with a spoon.....

....and once you hit brainfreeze, you begin acting like this lady.

But Chills & Thrills wasn't the first frozen soda concentrate. That distinction belongs to an earlier Bird's Eye product called Sodaburst.


Sodaburst was a frozen instant ice cream soda fountain drink made from 1963-64. It came in four flavours. All chocolate, "Black & White" (chocolate syrup and vanilla), Strawberry and Pineapple. Plus a scoop of vanilla ice cream in each one. Just add tap water.

The problem here likely, as mentioned in the TV ad, was the price. If it was too pricey, mom was not buying it. And chances are, it probably didn't taste very good.

Reveal See Thru Roasting Wrap

Here's something you probably need this Thanksgiving that you'll also need a time machine to buy.

Reveal See Thru Roasting Wrap was a hybrid foil/plastic wrap product of Colgate/Palmolive of the 1970s. It essentially turned your oven into a rotisserie when you wrapped it around prime rib, ham, fish, turkey or chicken. The foil ends sealed everything, roasting everything in it's own juices.

The inner plastic was of a special heat resistant type. But being plastic, it could only be heated to a certain temperature. And even in those days, there was concern over chemicals in the plastic leaching out into your food.

Reveal disappeared off the grocery shelves by the late 1970s, but it was actually used in the restaurant business well into the mid '80s (I remember seeing this in some kitchens under a different name.)